TO encourage more people to recycle more often, Coca-Cola is investing to help people understand what, how and where to go recycle says Fronscen Haloba.
In an interview with #Kalemba, following the launch of the Africa Climate week by Green Economy Minister Collins Nzovu, Haloba,who is the Company public affairs manager said Coca Cola Beverages Zambia has developed a sustainable way of doing business aimed at creating a greater shared opportunity for the business and the communities it serves across the value-chain.
As he launched the Africa Climate week,Nzovu challenged stakeholders to do away with plastic bottles as a way of protecting the environment.
In response to the challenge, Haloba said Coca-Cola Zambia in conjunction with Coca-Cola Beverages Africa (CCBA) has established a way of doing business the right way.
She said Haloba said Coca-Cola is working to build better bottles because packaging shouldn’t harm the world.
Haloba added that Coca-Cola is reimagining its packaging to make it better for the business and the planet.
Haloba said CCBZ and CCBA are developing sustainable ways to manufacture, distribute and sell their products.
“Our aim is to create greater shared opportunity for the business and the communities we serve across the value-chain. Opportunity is more than just money, it’s about a better future for people and their communities everywhere on the African continent,” Haloba said. Simply put, if someone wants to recycle one of our packages, they should be able to. Our story and the journey we are on is that we are designing better packaging…People matter. Our planet matters. We believe in doing business the right way by following our values and working toward solutions that benefit us all. Profitability is important, but not at any cost. When we grow our business the right way, not just the easy way, we help create opportunity for our communities, our customers, our employees and our shareholders,” she said.
Haloba noted that food and beverage packaging is an important part of modern life, yet the world has a packaging problem.
“We as CCBA, together with The Coca-Cola Company, have a responsibility to help solve. Clearly, plastics are a significant global challenge. While we use many types of packaging, including glass bottles, aluminum cans, and paper cups; our main focus will be addressing plastic. Our commitment is to invest in our planet and our packaging, to help make the world’s packaging problem a thing of the past,” Haloba said.
Further, Haloba revealed that the company and all its bottling partners are leading the industry to help collect and recycle a bottle or can for everyone it sells by 2030.
“We’re working to bring people together to help us collect and recycle a bottle or can for every one we sell. Regardless of where it comes from, we want every package to have more than one life,” she said.
Haloba said Coca-Cola Company is partnering with communities and industry to clean up existing packaging by bringing people together through programmes like beach and river cleanups and other ongoing local activities.
“We also plan to work with local communities, NGOs, our competitors, and our critics to highlight this critical issue…evidence, for example; we’re using more recycled content, reducing the amount of plastic in our bottles (light-weighting) and using plant-based resins in some of our bottles – our goal is to set a new global standard,” said Haloba.
Additionally, Haloba said the company and its bottlers are leading the industry with a bold, ambitious goal to help collect and recycle a bottle or can for everyone it sells thus wants to support local governments’ waste management objectives by making recycling more accessible and to achieve 100 percent collection and recycling by 2030.
By Oliver Chisenga
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